With Easter quickly approaching, Americans’ candy consumption is set to bounce back into overdrive after a post-Valentine’s Day sugar lull. In fact, each Easter, Americans end up eating more than 16 billion jelly beans, as calculated by CandyStore. The CandyStore confection-enthusiasts got so curious about jelly bean-eating habits that they looked at ten years of sales data and surveyed more than 12,000 people to figure out which flavors people love most. And like with their amazing work on Halloween and Christmas candy, they’ve broken their findings down into an interactive map of the top flavors state-by-state.
As usual, there are some upsets, notably with buttered popcorn-flavored jelly beans snagging the number one spot in America. Don’t get too up in arms yet, because it turns out the most popular three flavors aren’t even sweet or fruity, with black licorice and cinnamon taking the second and third spots, respectively. Another notable trend is that buttered popcorn actually unseated black licorice, last year’s winner. As for last place? The honor goes to pomegranate.
Check out the map below and see if the rest of your state shares your favorite flavor.
Source: 9+ years online candy sales data from CandyStore.com.
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