We’re Lalaloopsy is an all-new original series from Netflix which tells the tale of rag dolls that magically sprang to life. Is the new show wholesome educational amusement for preschoolers, or is it simply a subliminal marketing campaign to get your kids obsessed with a new line of button-eyed dolls?
Set in the magical land of Lalaloopsy, the series follows a group of 6 dolls with roller derby like names that kids will love to say (Dot Starlight, Rosy Bumps ‘N’ Bruises). The dolls use their creativity and imagination to overcome daily obstacles, have fun, and try not to lose their stuffing (kidding about that last part). The scenarios are as simplistic as you might expect for a show geared for pre-schoolers (in one episode, Dot helps Crumbs Sugar Cookie improvise baking instruments after her favorite spoon goes missing) and the series is filled with original music and lighthearted fun.
For Kids: While they have that creepy-doll-brought-to-life-vibe, the central characters and their adventures are bright and silly enough to keep kids entertained. And, as Netflix is considering this series partially as a musical, the tunes should keep ’em coming back for more.
For You: Before Netflix got their streamy grips on it, Lalaloopsy was on Nick Jr. That show was based on a wildly popular Australian line of dolls that also spawned a few video games. So…that’s not the best origin story and that previous series was deemed one to avoid by the AV Club. But, as it’s now in Netflix’s able hands, that doesn’t spell doom. The ‘flix is often the fix.
Common Sense’s Take: Common Sense Media is the leading nonprofit source helping parents make movie and TV choices for their children. Their review of Lalaloopsy raves its social themes but warns about the show’s attachment to the toy line.
They warn that the series will “introduce your kids to a new batch of toys and games to catch their eye on store shelves.” However, they do add that “the show’s visual appeal is second only to its prominent themes about self-identity, self-esteem, and being a good friend.”
Bottom Line: If you’re weary of the commercial tie-in, then you might want to keep the kids away from the button-eyed dolls. But, if that doesn’t bother you so much, the show’s themes of creativity and friendship, as well as its fun female characters and musically engaging style, could make it a regular staple in your home.