Kylie Jenner has once again become the target of mom-shaming. But instead of being targeted by the parenting police, she has become the subject of ridicule on Twitter, which has transformed the self-made billionaire into a memified mom.
The ridicule has come as a result of Kylie’s video tour of her Cosmetics office. At the end of the video, Kylie walks into her daughter Stormi’s playroom in order to wake her up. The video shows Kylie turning on the light and signing “Rise and Shine” next to her daughter’s crib.
This all sounds pretty standard, right? But watching Kylie’s wake-up song is a bizarre experience that is hard to fully explain, as she sounds like she is auditioning for American Idol instead of waking her daughter up. And before long, it began making the rounds on Twitter. In just a few days, the video has been viewed over 13 million times and everyone has been adding their own takes on Kylie’s strangely hypnotic performance.
i can’t stop watching this i’m dying pic.twitter.com/J916bNRMIa
— ˚✧benjamjn (@kylie_gender) October 14, 2019
A girl decided to perfectly recreate the scene, including over-the-top singing.
MY FRIEND AND I RECREATED THE RiSe AnD sHiNe skkfjf pic.twitter.com/e6IVhzhBDJ
— lorena (@arreagasviews) October 16, 2019
One Twitter user decided to add an entire choir to the performance, remixing it to sound like the opening of a hit song for some hipster folk band.
I added a choir to “Rise and Shine” by Kylie Jenner pic.twitter.com/3UcfGT120U
— Suzy Jones (@SuzyJonesMusic) October 16, 2019
And since it’s Twitter, SpongeBob memes obviously were involved as well.
Stormi in the morning: pic.twitter.com/NUGr6w3Vn3
— @emoarabthot (@tvriqsdead) October 16, 2019
One person used it to wake up their dog, who did not appear to enjoy the vocal performance.
— Dereka⚡️ (@deejayyxo) October 16, 2019
Even celebrities got in on the meme train, with Ariana Grande asking if she could sample Kylie’s song while delivering her own rendition.
NOT ARIANA DOING THE KYLIE SINGING SHSKSDHKDJDJD pic.twitter.com/ozTCyQ26XZ
— isabella (@vminsrem) October 16, 2019
Fortunately, all of this appears to be in good fun and it doesn’t look like anyone is actually calling out Kylie’s parenting skills. Hopefully it stays that way because there is truly nothing worse than self-righteous parents calling out other parents for doing perfectly normal things.