The CW’s surprisingly cogent, generally well written, and frequently brilliant DC television universe, a relatively small handful of passable live-action films, and a consistent animated universe are the only good things that fans of DC comics have had to hold onto. Now, the legendary comic book publisher is looking to expand on their proclivity for content geared towards TV audiences with a new brand new streaming platform called DC UNIVERSE that doubles as a place for fans to read through a thoughtfully curated set of their comic books as well.
The goal of the platform is to ultimately make the DC universe more accessible with new upcoming shows like Young Justice: Outsiders, Titans, and Harley Quinn all of which are set to be available on the new platform. While new content is always a really good draw for new fans, DC is hoping that fans will stick around for a chance to have unlimited access to classic DC shows and movies like Batman: The Animated Series, Lynda Carter’s Wonder Woman, and Christopher Reeves’ Superman films.
“It’s a welcoming place for everyone to immerse themselves in their own level of DC fandom, with the epic characters, stories, and experiences they have come to expect from DC,” said the company’s chief creative officer Jim Lee. “We are investing in and creating original, high-quality shows including the new Titans series, and curating the most beloved nostalgic content, while at the same time elevating the comic reading experience to new heights.”
In a lot of ways, this is the best move that DC could make. While there was so much hype surrounding films like Batman V Superman: Dawn of Justice, Suicide Squad, and Justice League, most of the films in the DCEU—barring the exceptional Wonder Woman— have been commercial and, or, critical failures. While hardcore DC fans have always found more to like about the DCEU than literally everyone else, one of the chief complaints that you’ll hear about DC’s extended universe is that it’s totally inaccessible.
In the race to keep up with Disney’s MCU and mirror the success of that franchise, DC and Warner Bros. have taken so many inartful shortcuts when it comes to world building. As a result, moments in the films that should be huge and go without saying (think the botched showdown between Batman and Superman) are habitually undercut by poorly done films with non-existent stakes and thin character development. Perhaps a massive multimedia DC streaming platform can change that trend?
There aren’t any price points to speak of yet, but one can’t imagine that it would get too pricey if they hope to keep up with the likes of Netflix, Hulu, and Amazon Prime. Fans can still sign up to try out the DC UNIVERSE beta here and can expect a full rollout sometime this Fall.